In Celebration of South African Pride month, Reebok collaborated with Johannesburg-based ahleisure brand Nao Serati. This colourful collection launched on the 14th of October and can be found online and in our Sandton store.
Nao Serati was founded by designer Neo Mofammere in 2014 as a brand that strives to create garments that explore the margins of gender, art, and sexuality while continuing to stay true to its South African heritage. Serati’s designs often lend themselves to oversized silhouettes, crafted from lycra fabrications and adorned in psychedelic prints and paintwork.
This collection explores the full breadth of the Progress Flags’ 11 separate titular hues and draws on Serati’s experience as a queer individual in South Africa. All apparel is unisex and was wear tested by individuals of all gender identities to form an inclusive capsule collection.
Shop this inclusive collab now, at: https://www.reebok.co.za/all-products/?collection=nao-serati
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📍 THE REEBOK NEO SERATI COLLECTION IS AVAILABLE ONLINE AND IN OUR SANDTON STORE.
